How to Share Your Meta Pixel (Facebook Pixel) with an Agency

How to Share Your Meta Pixel (Facebook Pixel) with an Agency

Kevin Richards
a year ago

If you are a brand or retailer advertising on Facebook, your agency may ask you to share your Meta pixel. By sharing your Meta pixel with your web agency, they can better serve you by optimizing your ads and improving your results.

What is Meta Pixel?

Adding the Meta Pixel to your website allows you to measure, optimize and build audiences for your ad campaigns. This piece of code provides valuable insights that can help you improve your advertising efforts and ultimately get better results.

What are the benefits of using Meta Pixel?

Adding the Meta Pixel to your website allows you to measure, optimize and build audiences for your ad campaigns. This piece of code provides valuable insights that can help you improve your advertising efforts and ultimately get better results.

How do I share my Meta Pixel with an agency?

  1. To get started, open your Business Manager and navigate to Business Settings > People and Assets.
  2. Then, click Choose Assign Partner on the right hand side.
  3. After that, click the Pixel Editor role and enter in the Business Manager ID.
  4. Finally, click Confirm to finish.

Contact Us

If you have any questions in regards to Facebook marketing, or even building your entire website, please do not hesitate to contact us. We’d love to hear from you!

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“I wanted to share the awesomeness of Kevin and Ventura. I just had an amazing meeting. He was so helpful in explaining IT lingo, software vs hosting, visibility, etc. He went to my customer’s website and diagnosed the issues we are facing with fraud and enlightened me on WooCommerce and the differences in some of these platforms. Kevin also gave me recommendations of ways to address those issues, as he put it…”I have a quick answer to your problem”, or “I have a really great answer to your problem!” He will also provide a strategy on how to pitch to the customer based on the culture of the business.”

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