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How to Add a Product to BigCommerce

February 3, 2023/in BigCommerce /by Kevin Richards
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Guide To Ecommerce SEO Services

January 19, 2023/in eCommerce, SEO /by Kevin Richards

SEO services

Why Your Business Needs A Professional Ecommerce SEO Agency

Your ecommerce business depends on customers finding you online. Agencies specializing in SEO for e-commerce give you the advantage over competitors and get you more visibility online.

Get More Traffic To Your Website

Writing Titles & Descriptions with Targeted Keywords

To ensure that your website is seen by potential customers, it‘s important to create titles and descriptions that include the most relevant and targeted keywords. This will help customers identify what information is provided on each page and will also help them understand what they’ll find when they click through to your site. Additionally, having titles that are concise and descriptive enough for potential customers to know what they are about is essential for increasing visibility in search engine results.

Ensuring Readability & Accuracy of Content

Making sure your content is well–structured and readable helps visitors quickly understand the information presented on each page. Additionally, optimizing content accuracy is essential in making sure the information provided on each page is up–to–date and accurate. Using proper grammar, spelling, and other writing techniques will make it easier for visitors to comprehend your webpages.

Crafting Meta Titles & Descriptions

Creating effective meta titles and descriptions are crucial in helping your website stand out among other search engine results. These pieces of text should be written in active voice, be on–brand, and include the right targeted keywords so potential customers can get a glimpse of what your website offers before clicking through. This helps draw more attention to your website which can lead to an increase in web traffic.

Utilizing an Experienced SEO Agency

Working with an experienced SEO agency can greatly benefit your website as they have the knowledge needed to optimize content for readability, accuracy, and visibility in search engine results pages (SERPs). They can construct titles and descriptions that appeal to target audiences as well as advise you on proper content structure for easy navigation throughout your webpage. An SEO expert can help you create a successful SEO strategy so you can maximize customer acquisition while staying within search engine guidelines.

Optimizing Content for Ecommerce Websites

Welcome Customers from Google

Make sure your content is easy and engaging for customers to stay. Structure your content in a way that allows readers to easily understand what you offer and accurately reflects the purpose of your website. Ensure readability and accuracy by proofreading, editing, or rewriting as needed.

Increase Customer Engagement

Design an inviting interface, update regularly, and use targeted keywords effectively to draw in more potential customers. Linking different pages together through internal links can help improve the readability of your content while also increasing the chance of readers visiting multiple pages on your site.

Improve SEO with Expert Help

Investing in an experienced SEO agency is a cost-effective solution that can help you achieve better and faster results than hiring an additional employee. An SEO agency brings specialized experience that can help create content optimized for accuracy, readability, and relevance. They know how to use keywords and content structure in order to boost website rankings and visibility while ensuring industry standards are met with the latest trends in search engine optimization.

Rank Better On Google (And Other Search Engines)

What is SEO?

Search Engine Optimization (SEO) is an important part of running any business online. It can help you increase traffic to your website, boost your visibility in search engine results, and even improve the customer experience with your website. SEO involves optimizing meta titles and descriptions, researching and analyzing competitors, improving content quality and readability, and implementing technical fixes on websites.

Benefits of SEO

SEO offers numerous benefits for businesses when done correctly. It can help you increase website traffic, boost visibility in search engine results, improve customer experience with the website, and even establish trust among users. Additionally, SEO can help you get ahead of the competition by keeping up with changing algorithms and industry trends.

How to Choose the Right SEO Agency

When looking for a reliable partner to handle your SEO needs it‘s important to do research before making a decision. Make sure to ask about their experience in the industry, get reports from current clients on their performance, check out their portfolio for a sense of quality assurance, review their pricing structure for cost–effectiveness, and ask about long–term plans for maintaining great results over time. A good SEO agency will be able to provide all of this information without any issues at all.

Grow Ecommerce Sales

Achieving success as an ecommerce business requires more than just creating a store and listing products. Customers need to be able to find you and understand what you are offering, but most of all they need to trust the product and brand. SEO is the perfect tool for making sure your website is seen by customers, as well as ensuring that your content is structured properly, relevant keywords are used, and that your pages are easy to read.

The right SEO agency can help your ecommerce business stand out by increasing visibility in search engine rankings, improving content quality and accuracy, and targeting specific keywords. Ventura Web Design & Marketing has been providing top–notch SEO services tailored to the needs of ecommerce businesses in Tampa Bay for decades. By utilizing our comprehensive list of features such as comprehensive keyword research, optimized on–page content creation, advanced linkbuilding strategies, technical SEO audits & fixes, and more – we help our clients not only rank higher in search results but also generate more website traffic and revenue.

Contact us today and let us show you how SEO can help take your ecommerce business to the next level!

How to Choose the Best eCommerce Platform 2023

December 14, 2022/in BigCommerce, Design, eCommerce, Mobile Web Design, SEO, Small Business /by Kevin Richards
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Using Pinterest to Improve SEO in 2023!

December 12, 2022/in Marketing, Social Media /by Kevin Richards

Social and digital marketing is constantly evolving. Depending on the type of business you have, Pinterest may be an overlooked resource in your tool box. Here is a list of commonly asked questions (and answers!) when it comes to understanding the relationship between Pinterest, your business, and SEO.

What is Pinterest?

Pinterest is an incredibly popular social media platform that allows users to create digital corkboards or vision boards. It is highly visual, categorically organized, and encourages exploration. Users can create different boards to “pin” their interests to and each board can be tailored to a specific category. These boards can then be shared with friends and family members, allowing them to explore the user‘s interests in greater detail. Pinterest has become a great way for people to express themselves and share their passions with others.

Does Google own Pinterest?

No, Google does not own Pinterest. However, for several years now, there has been speculation that Google might acquire the popular image–sharing platform due to their mutual interest in the search industry. If Google and Pinterest were to join forces, it could lead to a significant increase in search capabilities. Despite this potential partnership, it is unclear if and when Google will purchase Pinterest as its value continues to rise year after year. Additionally, even though Pinterest is not directly associated with either Google or Facebook, it has still been affected by algorithm updates from both companies.

Does Pinterest affect Google rankings?

Yes, Pinterest does have an effect on Google rankings, but not in the way you might think. While pins themselves do not count as follow links, they can still be beneficial for SEO purposes. Quality pins with good images and content that include relevant keywords will help to increase repins and likes from users. When a user repins a pin, the original source link remains attached to it, which helps to direct more traffic to your website. As more people view and interact with your pins, it increases the number of links pointing back to your website and boosts its visibility in Google‘s SERPs. Over time, this increased visibility will lead to higher rankings on Google search results pages.

Does Pinterest convert traffic?

Pinterest can and does convert visitors into customers, if you have the right mindset and set-up – especially if you follow a CPA marketing model (cost-per acquisition). You won’t have a high conversion rate if you don’t make it easy for your potential customers to access the product and buy it online. With each hoop a user jumps through, the less likely they are to become a customer because you’ve made it difficult for them to be one.

Examples of things that can negatively impact your Pinterest conversion rate:

  • Links on pins are leading to the wrong product
  • Links on pins are broken (i.e. lead to nothing)
  • Product images on your pins don’t match up with images on your website

How do I optimize my Pinterest?

There are several ways to optimize your Pinterest account. Here are a few strategies to get you started.

Step 1: Make it helpful
People use Pinterest for many different reasons. However, most of them are trying to solve a problem in an entertaining way. For example, users are searching for the best haircuts for their face shape, or gift ideas for their grandmothers. They have a problem, inquiry, or task, and they need to find a solution. This is where your Pinterest pins come into play.

Think about the audience you are trying to reach, their problems or tasks, and how your product or business fits into that equation. By having helpful pins, i.e. helpful solutions, you’re one step closer to having a Pinterest account that boosts your business.

Step 2: Make it attractive (and keep it accurate)
Pinterest is a very visual environment. While pins have a longer shelf life compared to Facebook posts or tweets, you have a limited amount of time to catch someone’s attention. By creating visually attractive and stunning pins, you’re increasing your chances of generating likes and repins.

People want to look at their own Pinterest boards and see they’ve curated something beautiful. If your pins can add value in this way, you’ve upped your chances of converting a user into a customer. However, beware of creating inaccurate pins. Make sure your images and visuals stay accurate to your product or service, and also are consistent with your brand. Building trust with your users takes time. Inaccurate portrayals of your business can prevent you from building trust, or break the trust you’ve already built.

Step 3: Use the right words
You can (and should) include words on your pins to describe them. Because Pinterest is a search engine, a good rule of thumb is to treat your pin descriptions like they’re titles of a website. Think about your target audience or who you want to reach and research trending keywords that are relevant to this audience and to your business. Try to keep the stronger keywords towards the beginning of the description you’re writing.

Most importantly, pay attention to your alt tags. By using alt tags, you not only increase your account’s accessibility, but you’re also enhancing your overall SEO.

After you’ve created interesting, valuable, and attractive pins with useful descriptions, you can keep track of progress using Pinterest Analytics. Take a look at impressions, engagement, and the behavior of who is looking at, liking, and repinning your posts. You can use this information to edit your existing pins and/or create more successful pins moving forward.

Are there any Pinterest trends I should be on the lookout for in 2023?

Customers want a seamless experience from start to finish. If your Pinterest pins aren’t lining up with the webpage you’re linking to, this can throw your potential customer off. Changes you make to one (e.g. your website), you should make to the other (e.g. your pins).

You also have to make sure your pins are fresh and intriguing. Trends are constantly changing, not only from year to year, but also from season to season. Take a look at your branding, your current color schemes, and even your website layout. If you’re noticing any inconsistencies, it’s probably time to hire an expert to help you evaluate your online presence.

How can Ventura Web Design & Marketing help me?

Whether you’re looking to incorporate social media into your marketing strategy for 2023, or you’re looking to have your current strategy updated, Ventura Web Design & Marketing is your ticket to online success. We stay updated with the latest industry trends and have decades of experience to ensure you’re getting the most from your digital agency.

From your social media accounts (including Pinterest!) to online marketing, we have the expertise and talent to take your business to the next level. Make sure to contact us today for a free consultation.

How to Share Your Meta Pixel (Facebook Pixel) with an Agency

November 14, 2022/in Social Media /by Kevin Richards

If you are a brand or retailer advertising on Facebook, your agency may ask you to share your Meta pixel. By sharing your Meta pixel with your web agency, they can better serve you by optimizing your ads and improving your results.

What is Meta Pixel?

Adding the Meta Pixel to your website allows you to measure, optimize and build audiences for your ad campaigns. This piece of code provides valuable insights that can help you improve your advertising efforts and ultimately get better results.

What are the benefits of using Meta Pixel?

Adding the Meta Pixel to your website allows you to measure, optimize and build audiences for your ad campaigns. This piece of code provides valuable insights that can help you improve your advertising efforts and ultimately get better results.

How do I share my Meta Pixel with an agency?

  1. To get started, open your Business Manager and navigate to Business Settings > People and Assets.
  2. Then, click Choose Assign Partner on the right hand side.
  3. After that, click the Pixel Editor role and enter in the Business Manager ID.
  4. Finally, click Confirm to finish.

Contact Us

If you have any questions in regards to Facebook marketing, or even building your entire website, please do not hesitate to contact us. We’d love to hear from you!

10 Components Slowing Down Your Website

January 17, 2022/in Design, Mobile Web Design /by Kevin Richards
Are you looking for ways to speed up your website? If so, you’re not alone. Many websites suffer from slow loading times, which can be incredibly frustrating for users and lead to a decrease in traffic. In this blog post, we’ll cover 10 factors that could be slowing down your website loading speed and how to fix them.

Unoptimized Photos

One of the most common culprits of a slow loading web page is unoptimized photos. When uploading high-resolution images (which is always advised) and then scaling them down, it causes your web page size to increase significantly and thus take longer to load. To combat this issue, use JPEG images as opposed to PNG or GIF files since they have smaller file sizes – never use files that have a file size of 1 MB or more! Additionally, there are websites available online that will analyze any link and tell you where slowdowns may be coming from if you’re curious about testing your site’s speed.

JavaScript Issues

JavaScript is great for plugins but if not used correctly can actually hurt your website’s loading speed instead of helping it. To avoid potential problems with JavaScript plugins audit them regularly or contact us for our web design services.

Flash Content

Flash content was popular in the past but has become outdated over time due its slower speeds when compared with HTML5 content – this could be causing your website to load slowly. To fix this issue, either perform an audit of all Flash content on the site or switch over completely to HTML.

HTTP Requests

If there are too many JavaScripts, CSS stylesheets, and images on one page it can cause an overload on requests sent from the browser which slows down the entire process significantly – try using Sprites instead which reduces HTTP requests by combining multiple images into one image file! Additionally consider pairing down all files including images, JavaScripts & CSS stylesheets as much as possible without compromising quality/functionality.

Not Caching

Caching helps store data so at later requests they load faster taking some burden off the server so it doesn’t have to process information multiple times – enable browser/HTTP caching & server-side caching ASAP for improved site speeds.

Cluttered Code

Excessive styling & whitespace can cause unclean code which increases page size leading directly into slower load times – remove these unnecessary things whenever possible & compress code almost always.

Not Zipping Files

gZIP compression allows users compress file sizes like those found in large objects such as images/CSS/JavaScript making them easier (and faster!) for browsers requesting information from servers – enable gZIP compression ASAP if haven’t already done so already!

Too Many Ads

Ads are great sources of extra revenue but having too many ads means more HTTP requests especially when dealing with media-rich display ads – reduce clutter & improve site speeds by reducing number of ads displayed whenever possible without sacrificing revenue goals, obviously. ;)

Not Using CDN Service

A CDN service is basically a network made up independent servers located in different geographic locations designed specifically deploy information quickly based on user location closest server available at time request made – using CDN service will dramatically improve overall site speed.

Bad Hosting Service

If all else fails bad hosting service could also be causing issues – try switching hosts company provides optimized speeds within their hosting bundle.

Contact Us

If you would like to outsource your web design and mobile web design contact us online or by phone. We have two locations to serve you with those specializing in web design in Las Vegas and Tampa. 

Social Media Marketing & eCommerce in 2022: What to Expect

Social Media Marketing & eCommerce in 2022: What to Expect

December 13, 2021/in eCommerce, Marketing, Small Business /by Kevin Richards

We’ve seen social media change the way we go about marketing and advertising our businesses to the world. Social media is an incredible avenue to maintain top of mind awareness with your shoppers.

Influencer Marketing will Evolve

Influencer Marketing has taken the internet by storm. While it was once a trend, it’s more common than ever before. Influencers are typically experts on the platforms you see them on, they already have an engaged audience, they know what kind of content their audience is interested in, and they know that they can influence their audience with the information they put out.

Many micro-influencers have a relationship with their audience that mimics the “regular guy/gal” brand archetype, making them more relatable and leading their audience to trust their opinions and recommendations. This is a great way for a business to leverage brand awareness and grow their audience even more.

Short-form Video Content will Continue to Rise

Many of us heard of Tik Tok at the start of the global pandemic and vowed to ourselves that we would never download it. As we’re over a year into the global pandemic, many of us can’t stand by that statement anymore. We’ve been consumed by the hilarious, relatable, and educational videos that are widely spread across the internet.

Short-form video content takes less time and space to create and it also falls in line with the current fast paced attention spans of online audiences. Long-form videos can offer much depth about a product, brand, or service to your audience but ask yourself….who has time to watch one five-minute video when they could watch 15 short videos in the same time and take in MUCH more?

Mobile Optimization will be EVEN MORE Critical

Consumers spend more and more time on mobile devices every day. As buying power continues to grow amongst Millennials and Gen Z audiences, mobile friendly websites will generate more revenue than slower, non-optimized online stores.

Mobile optimization not only encompasses your website, but also things like email marketing, for example. Consider ways that you can deliver a mobile email experience to subscribers.

Social Responsibility will be Prioritized

We are all aware of the global pandemic that started in 2020. This along with other world events, caused social responsibility, ethics, and transparency to matter much to consumers more now than ever before. Consumers care about brands that care about them, their employees, and shared causes. 

You may see that some businesses have already begun to shift their social media marketing strategies to focus more on inclusive initiatives, promotions and offerings all while highlighting causes or missions they support.

It’s all About the SEO

Search Engine Optimization (SEO) refers to how discoverable your website and content is. SEO is not new in the slightest, but you can expect to see SEO be ingrained within much, if not all of your marketing tactics and strategies.

Virtual Events are Here to Stay

We’ve had the entire year of 2021 to work through the kinks of what business will look like in 2022. As we saw many virtual events in 2020 and 2021, 2022 will be more of a hybrid approach. Expect to see businesses using more physical opportunities for their audience in 2022. Although there may be less virtual events, that DOES NOT mean that virtual events are null and void. 

Social Media Marketing is (if not already) going to be HUGE for your business in 2022. Get ahead while you can and schedule your FREE consultation with us, NOW!

2021 eCommerce Holiday Checklist

2021 Holiday Checklist

December 6, 2021/in Design, eCommerce, Marketing, Mobile Web Design, Small Business /by Kevin Richards

Who doesn’t want a successful, stress-free holiday season? You, us and shoppers alike!

To set yourself up for the best holiday season yet to come, we’ve put together a checklist so that you can be on top of all things business and eCommerce this holiday season.

Monitor your Online Tactics & Strategies

Continuously monitor your Website, Advertisements, Social Media profiles, SEO, Marketing Promotions, and Sales to make adjustments as they may be needed.

Update and Test NOW

If your website needs fixes, improvements and/or updates, the time to make those changes was yesterday. Wait no longer because the holiday rush is already upon us. This includes making changes to design, too to get visitors in the holiday spirit!

Your website will see a significant increase in traffic in the next few weeks, so your website needs to be able to support that. Tell us…would you wait for more than 8 seconds for a website to load? Images can slow your website down quite a bit, so you want to make sure they’re all optimized to yield the fastest loading time. Don’t delay Santa’s shopping by making him wait for slow images to load on your website.

You should be testing things like: the checkout process, shipping calculators, mobile displays, site navigation, all payment methods, coupon and discount codes, any CTA’s, and all outbound and internal links.

Create Marketing Campaigns

Consider promotions like free shipping, seasonal add-ons, free gifts with a certain purchase, or discounts on orders over a certain amount as part of your Holiday Marketing Campaign. Incentivize early shopping as much as you can in your marketing collateral.

Know your Top Sellers

You should have a good idea about which products are most popular and sell out quickly. Use this information to ensure your inventory is what it needs to be for all the goods to be purchased. Furthermore, think about making these top sellers a priority in your holiday marketing and promotions.

Consider adding gift cards as an option for buyers! Also, use your top selling insight to upsell and bundle products.

Prioritize Security

Cybercriminals create mischievous ways to access customer information and that could lead to a lot of harm for your business. Take the time to assess your website security to ensure the best security for your business and customers alike.

Manage Expectations with Communication

Its cliche, but communication is key. Make things as easy as possible for your customers. Be proactive and advertise shipping dates so they can get their purchases on time, send email reminders as the holidays approach, and speak up about returns. Clear communication will give your customers the confidence they need to become a repeat customer.

TIP: The best place on your website to place important information would be on the homepage, landing pages, product pages, and shopping cart pages.

Provide Tracking Information 

As much as your business may be obsessing over delivery dates, your customers are too. Provide your customers with tracking numbers so that they can easily track their orders via UPS, FedEx, etc..

Save yourself the stress and check these items off of your to-list now! If you’re thinking you may need some help with some of these items, go ahead and schedule your FREE consultation with us, today!

B2B - Business to Business eCommerce

How to Sell B2B Ecommerce and Take Your Business to the Next Level

April 21, 2021/in eCommerce, Small Business /by Kevin Richards

What is B2B e-commerce?

B2B e-commerce, short for business-to-business electronic commerce is the sale of goods or services between businesses via an e-commerce portal. Because orders are processed digitally, buying efficiency is improved for wholesalers, manufacturers, distributors and other types of B2B sellers.

Businesses often buy goods in bulk for a lower price and turn around to sell them at retail value. The goods are usually purchased directly from the manufacturer or distributors. This is wholesale, and is a popular form of B2B.

Manufacturers produce finished goods on a large scale by utilizing parts and raw materials in combination with manual labor and machines. In a B2B model, the finished goods are sold to other manufacturers or wholesalers.

A distributor is a person who works closely with manufacturers in an effort to bring visibility to the goods they are producing, with the goal of increasing sales. In an e-commerce model, the logistics of the sale happen online, often through an e-commerce platform. Many manufacturers work with distributors, and taking things digital creates a greater opportunity for growth. Just like other B2B models, distributors are working to shorten the lead time from sale to delivery and create a customer experience that beats customer expectations.

B2B and B2C e-commerce may look the same, but they are quite different. Business buyers and retail consumers have different purchasing needs. Here are some differences:

  • Buying Impulsively vs. Buying Rationally – B2C buyers will buy on impulse and make one-off purchases, B2B buyers plan for purchases and make recurring purchases
  • Single Decision Maker vs. Multiple Decision Makers – B2C purchases are decided upon by the buyer, B2B purchases often involve several layers of approval and may involve different departments
  • Short-term Customer Relationship vs. Long-term Customer Relationship – B2C purchases are often one-off purchases, B2B purchases are based on long-term and on-going relationships

Why should you have a B2B e-commerce website?

  • You can reduce the overall cost of selling your product to customers, and B2B can even allow you to also move into B2C to sell directly to retail customers.
  • Your sales will increase tremendously. According to nChannel, B2B eCommerce is predicted to reach $1.8 trillion and account for 17% of all B2B sales in the US by 2023. The industry is twice as big as B2C. And just like B2C, more sales continue to shift from in-person to online.
  • B2B also increases order values and higher conversion rates. Since they buy in bulk, an average order value of a B2B transaction is around $491, opposed to $147 for B2C. And, conversion rates are higher. B2B websites report average conversion rates at 10%, while B2C experiences are around 3%.
  • You can grow your customer experience. With an entire catalog of products online, customers have access to more diverse product options than they did before. This also makes it easier to compare and contrast products and provides them access to earlier versions of products to test and trial before purchasing.
  • Lastly, you have the ability to sell to a lower margin, which allows you to gain smaller clients, and reach more customers.

What to look for in a B2B e-commerce platform

  • Price lists: Provide “members only” pricing, manage lists of pricing at SKU level, and give wholesale customers a discount when buying in bulk.
  • Group pricing: Apply discounts only to select groups across categories and certain products.
  • Manage your customers by location, behavior, etc.
  • Faceted search: Allows merchants to refine product searches based on multiple attributes like price, color, size and reviews.
  • Restricting users from being able to access certain content, which will help prevent competitors from seeing the pricing.
  • Allow customers to quickly reorder when they need to.

B2B e-commerce is still a small part of the overall B2B market but is fast growing. If you don’t set up at B2B website your competitors eventually will. Now is the time to move and be first or early to market.

Ventura Web Design & Marketing has been offering e-commerce and digital marketing services since 1997. Along the way, we have learned a thing or two about how to sell items online. Our dedicated design, development and marketing team would love to work with you.

Contact us online or by phone to find out how your business can take advantage of B2B e-commerce. The phone number for our Tampa office is (813) 556-7990 and the number for the Las Vegas office is (702) 515-2057.

Domain Authority: Explained

September 9, 2020/in SEO /by Kevin Richards

We all want the best website that ranks number one on search engines but how do we get there? There is an important metric to look at when evaluating your website called domain authority. In this blog, we discuss what domain authority is, how to find your domain authority score, and how to improve it.

 

What Is Domain Authority?

Domain authority is a score that is assigned to a website that identifies how well that website will rank on a search engine results pages (SERP). Like page authority, domain authority is scored on a 0-100 scale. The higher your score the harder it is to improve, but it’s also hard for anyone to have a score above yours.

Here’s a list provided by Moz of the top 500 most popular websites. These are the top 10 listings.

How To Find Your Domain Authority Score

  1. Visit the Moz Link Explorer page
  2. Copy the URL of the domain you want to find the score for
  3. Paste the URL into the search bar
  4. Click ‘Analyze
  5. View your domain authority score in the box below the search bar

What Is A Good Domain Authority Score?

Since the domain authority score is complex and takes many factors into account a good domain authority score depends on the sites you’re comparing it to. You may only have a domain authority score of 40 for example but the similar pages on the SERP may only have a 30. This will be favorable for your site as yours will likely be ranked above the others. 

Remember your domain authority score will likely increase just by being on the internet for over one year.

 

How To Improve Domain Authority

Audit your link profile

An audit of your link profile will give you an idea of the backlinks associated with your website. Ideally, you only want link traffic from high authority, credible websites. Search engines will interpret your website as valuable by having links from other high authority websites.

Moz’s Link Explorer will analyze the links to your website.

 

Create content that keeps people interested

There isn’t an easy solution to raise your domain authority. You should create awesome content that keeps users coming back and gets new users hooked. 

Your domain authority score is impacted by total traffic, organic traffic, direct traffic through Chrome, time on site, bounce rate, and SERP click-through-rate (CTR). So the only way to drive these metrics is to create engaging, valuable content worth consuming and sharing.

Earn high-quality links

As mentioned earlier receiving link traffic from other authoritative sites is extremely important. The search engines will favor you more if you have these.

A good tip for getting high-quality links is to offer value to another company. Make your content better to earn the links, write a guest blog, or create some other type of content that can be used on their site but also drive traffic to yours.

 

Contact Us

If you would like to outsource this process to professionals contact us online or by phone. We have two locations to serve you. The Tampa location phone number is (813) 556-7990 and the Las Vegas location is (702) 515-2057. We would love to get to know your business and help you rank higher on search engines. 

 

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