Oasis Springs Builders: A Case Study
Oasis Springs Builders is a local construction & remodeling company that has been in business since 2004. Rick, the owner of Oasis Springs Builders, approached Ventura Web Design & Marketing because he needed a more effective way for customers to find and connect with his company online. After just 30 days, Ventura designed and built the new OasisSpringsBuilders.com WordPress site. The new site launched in December 2017.
About Oasis Springs Builders
Rick started his company after spending 20 years in the Air Force where he specialized in Civil Engineering and Red Horse. This gave him the experience to oversee all types of construction projects, from minor repairs to full-scale commercial builds. Rick has the capability for commercial projects, but his passion is in residential work. Oasis Springs Builders has since made a name for itself as a construction and remodeling company specializing in add-on construction that matches your home.
Existing Website (Before)
Oasis Springs Builders had an existing website before reaching out to Ventura, though it was not user friendly and did not convey the quality and attention to detail that Rick and his team bring to every project. The site had issues with broken links, static design, search engine optimization mistakes and no way for customers to contact Oasis Springs Builders from the website.
The Goal
Ventura Web Design & Marketing had one goal: Provide Oasis Springs Builders with an online presence that matches the quality of their construction. More specifically, the goal was to create a channel for potential and existing clients to connect with Rick, as well as to demonstrate that quality work through a comprehensive photo gallery system.
Ventura’s Process
The process began in a meeting with Rick to learn all about his business and to Ventura understand what Ricks’ goals were. We used those goals as our roadmap and began looking into his potential customers and competitors.
The Solution
Ventura Web Design worked with Rick to help develop a new site that was clean and simple. Rick wanted his prospective clients to be able to see his past work, learn about him and his company, and then contact him easily. Take a look at the new site and let us know if you think we met that goal.
Before and after, quite the difference
Our web design focuses on the construction design and products Oasis Springs Builders is known for. This is achieved by including finished product photography, local nature photography and a bold, modern style theme. The main feature of the site is the Gallery where Rick can show off!
Users can view Oasis Springs Builders work in detail
In order to reach the most people possible, we’ve made this website mobile responsive. A large number of people use their mobile phones or tablets to browse the web so we wanted to make sure it was accessible and easy to use on a mobile device. Site visitors are about 5 times more likely to leave when a website is NOT mobile responsive.
Mobile visitors have access to all of the same functions as a desktop visitor
Lastly, but certainly not least, we included a contact form to streamline customer interaction and engagement. Within seconds of arriving on the page, you know what services Oasis Springs Builders provides at and you can communicate directly with them via a convenient contact form.
Users can contact Rick quickly and easily thanks to this form
Results
Working with Ventura Web Design & Marketing, Rick went from having a poorly performing site to a modern, responsive and easy to use website. We wish Rick all the best and, thanks to our installation of website analytics, we can now monitor and take advantage of the customer insight gained and further improve the Oasis Springs Builders website at any time!
