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Email marketing is a super effective way to reach your customers, here’s the parts that make up all email marketing strategies: Email Lists, Strategy, Design, and Testing.
Use our guide below to find out more about each part of an email marketing campaign.
1
Email Lists
To get started, you’ll need a list of emails to market to. Find out how to build that list here.
2
Strategy & Planning
Plan out your strategy, when, what & why will you be emailing people? What will make them open the emails?
3
Designing for Email Clients
Your email will be opened on phones, and on desktops. Make sure it looks good and gets the message across.
4
Testing & Iteration
Keep track of your email marketing performance, make changes and then try again.
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