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Client Success Story: AbForm Workwear

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Abform Workwear is the leading supplier of OSHA approved safety gear, fire and flame-resistant workwear, uniforms, and more. They’ve been in business since the early 80’s and continue to serve as many industries as possible. They offer a wide variety of products for shoppers and need to make sure their customers are satisfied during every step of the online experience.

Before Abform Workwear’s Design Overhaul

Abform Workwear wasn’t able to easily maintain their website and online store because of proprietary software. Proprietary software can be expensive, typically there isn’t a lot of room for customization, and developer support can be difficult to reach or even disappear should the developer go out of business.

Updates were challenging as they didn’t have access to contemporary and updated editing tools. They didn’t have the support or dedicated team they needed to give their customers the experience they deserve.

This is why they decided to work with Ventura Web Design & Marketing for their website needs. As a premier web design company in Tampa Bay, we went to work on the aesthetic, functionality, and ease of use of their website. We aimed to improve the site’s navigation and make it easier for customers to find the products they’re looking for. We also wanted to curate a bright, open style while also staying true to their brand and look professionally sleek.

After Abform Workwear’s Redesign with Ventura Web Design & Marketing

With our VIP support, team of specialists, and experience, they get the assistance they need with Ventura Web Design & Marketing as an active extension of their team.

Their website now features a brighter color scheme using a non-proprietary platform. Abform Workwear and our team is able to maintain their site easily and frequently. We worked on their navigation and homepage, graphic design, and updated their product categories. The before (left) and after (right) transitions can be seen below.

Abform Workwear’s Home Page

Category Page

Product Page

We rebuilt their site keeping in mind standards for mobile website design and desktop capability. Their site was also analyzed pre-launch for SEO, and optimized accordingly.

We continue to provide them with top-level assistance including regular SEO updates to keep their site visible to their valued customers. As a Tampa Bay web design company, we are dedicated to transforming and improving every aspect of your website and digital presence. With locations in Las Vegas, Nevada and Tampa, Florida, we have you covered regardless of where you’re located. Contact us today for a consultation.

Operating Your Business Online

Las Vegas Mobile Web Design

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Competitive Advantage In Las Vegas With Smart Mobile Web Design

Las Vegas is a competitive, wonderful place for business. Marketing and advertising trends never stop evolving and it’s imperative businesses keep up to stay in the game. More and more people are transitioning to mobile devices as their primary source of finding information online – this includes finding products and services to purchase. If your business isn’t adapting to the mobile wave, it’s time you seriously consider bringing your brand to the smaller screens.

Mobile Web Design

Your customers use iPhones, Androids, and other smart devices to find what they’re looking for online. Whether they’re at home on a tablet or walking the Las Vegas Strip with a smart phone, your business needs to accommodate your mobile customer base. By designing for a mobile audience, you increase online visibility and get your brand on more screens, in front of more people.

A high-quality Las Vegas web design agency can help you develop a clean and easy to read mobile website. Your web design team should ensure your mobile site is put together in a linear and top-to-bottom format with fewer images to speed up your loading times. Mobile web design tells your story in a logical way that’s easy for your customers to quickly understand.

The more your Las Vegas web design team considers your user’s mobile experience, the easier it will be for customers to navigate your mobile site, which increases your chances of generating leads and revenue. Don’t give your competitors the advantage by ignoring mobile web design as a crucial piece of the larger marketing puzzle.

Benefits of Mobile Web Design Agencies

A Las Vegas mobile web design agency like Ventura Web Design & Marketing has the expertise you need to get your mobile site running. Our in-house designers and developers specialize in mobile web design, considering your target customer every step of the way. We aim to increase your conversions, generate leads, and grow revenue through the most important platform of the digital age, mobile devices.

Your website is likely visited by customers through their mobile device. You should absolutely invest in a Las Vegas web design agency and schedule a strategy session today. Since your’e already here, why not give us a call or contact us online for a consultation to make sure we’re the right fit to help you with your mobile project.

Match your Mobile and Desktop Yahoo Store Designs

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Yahoo! Small Business stores make it very easy to make a mobile version of your site available to customers. There is a big downside to this: it won’t automatically match your desktop site. This can sometimes make it confusing for customers, especially if they’re used to your desktop site! Even if their first exposure to your store is through mobile, doesn’t it make sense to style your adaptive mobile template to match your desktop experience?
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Optimizing for Mobile Web Design

Optimizing for Mobile Web Design

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Technology is constantly evolving.  Long gone are the days when you could make a simple website, built for desktop, and tons of leads would come your way.  Today, you have to build your site for both desktop and mobile visitors.  In fact, you may even find that the majority of site visitors are on mobile devices, rather than desktops.  Mobile versus desktop site usage varies by industry and website type, but the message is still the same… Your website has to be designed for mobile.  For website owners, knowing how to tell if your site is truly mobile friendly is often difficult and time consuming.  That’s why it is important to find a great web design company that you can trust (hint hint, Ventura Web Design & Marketing).

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Responsive vs. Adaptive Website Design

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The way people browse the web today is rapidly changing, more and more people are using their phones exclusively as their computers, foregoing the traditional laptop or desktop computer.  For these people and many other who browse the web on their mobile device, a traditional web site designed for the desktop will no longer make […]

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