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Abandoned Cart Emails Tips & Tricks

May 21, 2018/in Design, eCommerce, Marketing /by Kevin Richards

There is almost nothing more frustrating than reviewing your abandoned cart stats and having them be a much larger number than anticipated.

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Time is Running Out to get Registered for IRCE 2018!

Time is Running Out to Join us at IRCE!

May 14, 2018/in Events, Marketing /by Kevin Richards

IRCE will be here before we know it!

What is IRCE?

IRCE is the Internet Retailer Conference & Exhibition. The conference offers strategic educational sessions on the topics most important to digital store owners. It also houses an Exhibit hall with top solution and technology vendors in the digital retail industry.

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Join Us at IRCE 2018!

April 25, 2018/in Design, eCommerce, Events, Marketing /by Kevin Richards

IRCE 2018 is almost here!  Make plans to visit our booth #915, right next to BigCommerce.

Our Founder and CEO, Kevin Richards, will be sharing tips and tricks that you can use today to improve your e-commerce design, usability, and marketing.   The party doesn’t stop when the convention halls close… Join us after hours too!  (visit our booth for details)

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Content Marketing

Ecommerce Content Marketing

April 17, 2018/in eCommerce, Marketing /by Kevin Richards

What is Content Marketing?

Content marketing is a marketing strategy that focuses on delivering unique, useful and shareable content to a particular target audience. The goal is to generate leads, establish your branding and provide value to your customers.

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7 Lucky Marketing Tips for Friday the 13th

April 12, 2018/in Design, eCommerce, Marketing /by Kevin Richards
Friday the 13th is here yet again which means all of the triskaidekaphobiacs are on red alert.
If you’ve had an aversion to embracing or even promoting this holiday because of this phobia then you are missing out! We’re here to show you there’s a completely different way to handle this traditionally unlucky day and tell you how to turn it into a positive marketing experience. We’ve put together a list of 7 super lucky marketing tips for Friday the 13th that we’re sure will bring even the most scardiest of cats to your site.

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Google Announces that “Speed Kills”

April 10, 2018/in Design, eCommerce, Marketing /by Kevin Richards

Now is the time to redesign your website to the most up to date and efficient coding, graphics, and overall design.  Your customers are more likely to buy from you when they see a great looking, fast, and easy to use website.  Now Google is making it easier for customers to find you when your website is better than your competition.  Don’t let this opportunity to succeed slip away.

Speed kills, or should we say, lack of speed kills.  Effective July 2018, Google has officially and unequivocally confirmed that website load time will will be weighted as a ranking factor.

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Importance of Branding in Web Design

April 10, 2018/in Design, eCommerce, Marketing /by Kevin Richards

No matter how long you’ve been in business it’s a safe bet that you’ve spent countless hours building your brand and meticulously identifying the best way to market that brand to your customers. The big question is have you spent some of those hours making sure your website (your #1 selling tool) is consistent with your brand? If the answer is no then continue reading and find out why you should consider making some changes!

In today’s market most of your target audience is going to find your website via social, email or Google campaigns and they’re going to expect to see the same branding across all of those platforms or else they might lose trust in the integrity of your brand.

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Amazon Expands in Las Vegas

April 6, 2018/in eCommerce, Marketing /by Kevin Richards

Amazon is expanding again, this time to the City of North Las Vegas, with the announcement of their newest fulfillment center in the State of Nevada.
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How Do I Generate New Leads?

How Do I Generate New Leads?

April 3, 2018/in Marketing, SEO /by Kevin Richards

No matter what you sell or what service you provide, you won’t be selling much or providing service unless you can introduce potential customers to your offering. How will anyone find your website, let alone stick around to buy your product?
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Mobile Friendly Sites are the Future of Ecommerce

Mobile Friendly Sites are the Future of E-commerce

March 20, 2018/in eCommerce, Marketing, Mobile Web Design /by Kevin Richards

By now we are all well-versed with the term ‘e-commerce’ (or at least you should be) but there is a new term on the rise that you might be unfamiliar with. Today we’re taking a deeper look at ‘m-commerce’ and what this means for your business.
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