eCommerce - Ventura Web Design & Marketing

Grow Your Business by Working with an Agency

July 25, 2018/in Design, eCommerce, Marketing /by Kevin Richards

As a business owner, your main goal is to sell your product or service, make money and see growth year over year. I’m sure you’ve tried many different approaches to grow your business, but you might not see the results you were hoping for.

You may have even hired designers or marketing experts in the past, but weren’t sure if or even how it helped. Hiring an in-house design & marketing team is out of the question, how can you afford it? It can be frustrating and stressful, but still, you need to grow your business somehow!

Marketing 101 – 5 Steps to Winning Online

July 18, 2018/in eCommerce, Marketing /by Kevin Richards

Step 1 – Identify your niche (Who do you sell to?)

What is a niche and why should you care? A niche is defined as: denoting or relating to products, services, or interests that appeal to a small, specialized section of the population. For some, this seems counter-intuitive, why would I want to exclude potential customers?

Unless you’re looking to directly compete with Amazon and Walmart, you’re not really selling everything to everyone, right? Most likely you’re selling a certain type of thing, to a certain type of customer. If so, you’re already using niche marketing!
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Optimizing for Mobile Web Design

July 9, 2018/in Design, eCommerce, Mobile Web Design /by Kevin Richards

Technology is constantly evolving. Long gone are the days when you could make a simple website, built for desktop, and tons of leads would come your way. Today, you have to build your site for both desktop and mobile visitors. In fact, you may even find that the majority of site visitors are on mobile devices, rather than desktops. Mobile versus desktop site usage varies by industry and website type, but the message is still the same… Your website has to be designed for mobile. For website owners, knowing how to tell if your site is truly mobile friendly is often difficult and time consuming. That’s why it is important to find a great web design company that you can trust (hint hint, Ventura Web Design & Marketing).

BigCommerce Abandoned Cart Emails - There's Money Out There Waiting!

BigCommerce Abandoned Cart Emails – How To Guide

June 1, 2018/in BigCommerce, eCommerce, Marketing /by Kevin Richards

Running a BigCommerce store is a great way to sell your products online. However, sometimes customers might add items to your cart, but never purchase them. Luckily, the BigCommerce platform keeps tracks of these “abandoned carts”. They also offer a user friendly way to contact customers who have left their cart full via “Abandoned Cart Emails”.
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Professional Photography – Does your site need it?

May 29, 2018/in eCommerce /by Kevin Richards

Pictures are worth a 1000 words, but they can be worth so much more for E-commerce store owners!

Abandoned Cart Emails Tips & Tricks

May 21, 2018/in Design, eCommerce, Marketing /by Kevin Richards

There is almost nothing more frustrating than reviewing your abandoned cart stats and having them be a much larger number than anticipated.

Ecommerce Content Marketing

April 17, 2018/in eCommerce, Marketing /by Kevin Richards

What is Content Marketing?

Content marketing is a marketing strategy that focuses on delivering unique, useful and shareable content to a particular target audience. The goal is to generate leads, establish your branding and provide value to your customers.

7 Lucky Marketing Tips for Friday the 13th

April 12, 2018/in Design, eCommerce, Marketing /by Kevin Richards

Friday the 13th is here yet again which means all of the triskaidekaphobiacs are on red alert.

If you’ve had an aversion to embracing or even promoting this holiday because of this phobia then you are missing out! We’re here to show you there’s a completely different way to handle this traditionally unlucky day and tell you how to turn it into a positive marketing experience. We’ve put together a list of 7 super lucky marketing tips for Friday the 13th that we’re sure will bring even the most scardiest of cats to your site.

Importance of Branding in Web Design

April 10, 2018/in Design, eCommerce, Marketing /by Kevin Richards

No matter how long you’ve been in business it’s a safe bet that you’ve spent countless hours building your brand and meticulously identifying the best way to market that brand to your customers. The big question is have you spent some of those hours making sure your website (your #1 selling tool) is consistent with your brand? If the answer is no then continue reading and find out why you should consider making some changes!

In today’s market most of your target audience is going to find your website via social, email or Google campaigns and they’re going to expect to see the same branding across all of those platforms or else they might lose trust in the integrity of your brand.

5 Reasons to change your Ecommerce Banners Regularly

February 23, 2018/in Design, eCommerce, Marketing /by Kevin Richards

Ecommerce stores often rely on large banner and billboard graphics to help create a positive first impression. But why should you be changing them out regularly? Here are 5 key reasons why making regular updates to your website banner designs is important:
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Step 1 – Identify your niche (Who do you sell to?)

What is Content Marketing?

Let’s get started today!